Wednesday, July 17, 2013

What could the greatest Tablet pc for the retail marketplace?

Allow me, if I may, to ask a question in reply to the question: Is there a spot in our high street shops for pc tablets?

Blogger David Winefield generally think so; his website ‘The Digital Gist’ which is about ‘living in the convergence point of media and technology’ (while for myself, I prefer to commute) has a nice content about this very subject. Within the piece, David says,

“While the iPad has been the overwhelming choice when it comes to in-store tablet deployments (see: Belly, Square, Nine West, Urban Outfitters), Android is beginning to step out of the shadows. Many startups and brands are beginning to see the value of Android tablets at retail – more economical, open platform, more device choices, etc.  I recently interacted with a Buzztime tablet at Buffalo Wild Wings that was Android-based. It was a great experience, at a fraction of the cost of deploying iPads. Ziosk is another example of a startup looking to deploy tableside tablets at scale. Guess what platform they went with?…Android”.

Because of that familiarity of Android mobile phones and other devices, including the increased developmental promise of the variety, it seems fairly easy to predict that Android will probably grow to dominate in this area (perhaps with manufacturers licensing special apps that not just work in the store, but additionally function as a mail-order catalogue). It isn’t even too far-fetched to imagine AR content showing in-store when viewed via the tablets. All of these ideas would generate purchaser notice, I’m sure.

So, back to that title, if there is an area for pc tablets in our stores, what could be the best Pc tablet to utilize in retail?

Actually, my answer could be an Android-based device shaped by a startup pointed out in Winefield’s content. This company, called Leaf, sell a tablet PC specially for shopping. However, additionally they make an game that may be downloaded to added Android devices (plus the iPhone).

Apparently, Leaf looks to be aiming its tablet at both companies and individuals, with two separate informational routes appearing over on the product’s official site.  By building the available product to as many people as possible, Leaf are really opening up a sizable market.

Over on the blog, they assert, 

“Leaf enables you to efficiently collect payments and interact with customers. We solicit feedback from your customers and provide real-time analytics that make growing your business easy”.

One more market where Android possess the benefit is in price, as it costs a great deal less to package your users out with Android tablets than it does to give them iPads.

Still imagine this entire pc tablet thing is a chapter? Earlier this year, Will Kelly of talked about the use of tablets inside the retail environment. He supposed,

“Machine-to-machine (M2M) technologies enable device-to-device communications without the need for a PC to be in the middle. The retail industry is reaping the potential in M2M and tablets by replacing traditional cash registers with more economical (and mobile) tablets. Such moves are helping customer service by getting staff out from behind a stationary cash register and back on the sales floor. In the back office, M2M and tablets are changing the way that the retail industry conducts inventory and other back office activities to ensure retailers are keeping a competitive edge”.

Now if only they would develop them for Primark.

What could the greatest Tablet pc for the retail marketplace?

No comments:

Post a Comment